Three
tv commercial for Three Mobile
TITLE: The Closer You Get
ROLE: Animation & Design
AGENCY: Progress Films
CLIENT: Three Mobile
Director: Piggy Lines
Producer: Heeva Hamed
BRIEF
To create a kaleidoscopic commercial that featured offers from Three Mobile.
PROCESS
The tag team of director Piggy Lines and Progress Films was pure magic. Piggy had a concept roadmap, but he let us run wild with the design and animation – it was like giving a bunch of creative kids the keys to the candy store. Wrangling still images into a kaleidoscopic dance from one scene to the next turned into a hilarious science experiment. We had to figure out what made something beautiful and what just made a beautiful mess. It was like crafting art with a side of chaos – the good kind!
